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Throw back to the future: sports licensing is returning to its glory days. (Fashion)

Authors :
Herek, Matthew
Source :
Sporting Goods Business. April, 2003, Vol. 36 Issue 4, p18, 4 p.
Publication Year :
2003

Abstract

Retro is the current craze in the licensing business, and not just because Mitchell & Ness apparel is more in demand than a CPA on April 14th. Retro is the [...]

Details

ISSN :
01460889
Volume :
36
Issue :
4
Database :
Gale General OneFile
Journal :
Sporting Goods Business
Publication Type :
Periodical
Accession number :
edsgcl.100606847