Estrategia en medios sociales para revistas científicas

Authors :: Guallar, Javier
Source :: Guallar, Javier Estrategia en medios sociales para revistas científicas., 2019 . In X Conferencia internacional sobre revistas científicas CRECS, Guadalajara (México), 22-24 octubre 2019. [Presentation]
Publication Year :: 2019
Abstract: A strategy for publishing social media content for academic journals, based on content marketing, content curation and a social media content plan, is presented. The example of the journal El profesional de la información (EPI) is shown and advice on how to tweet is offered.

Subjects :: EB. Printing, electronic publishing, broadcasting.
FB. Marketing.
HN. e-journals.
HT. Web 2.0, Social networks

Language :: Spanish; Castilian
Database :: E-LIS (Eprints in Library & Information Science)
Journal :: Guallar, Javier Estrategia en medios sociales para revistas científicas., 2019 . In X Conferencia internacional sobre revistas científicas CRECS, Guadalajara (México), 22-24 octubre 2019. [Presentation]
Publication Type :: Conference
Accession number :: edseli.39251
Document Type :: Presentation

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