Contingency Factors of Marketing-Mix Standardization : German Consumer Goods Companies in Central and Eastern Europe

MLA

Roxana Codita. Contingency Factors of Marketing-Mix Standardization : German Consumer Goods Companies in Central and Eastern Europe. Gabler Verlag, 2011. EBSCOhost, widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edsebk&AN=3721203&authtype=sso&custid=ns315887.

APA

Roxana Codita. (2011). Contingency Factors of Marketing-Mix Standardization : German Consumer Goods Companies in Central and Eastern Europe (Vol. 2011). Gabler Verlag.

Chicago

Roxana Codita. 2011. Contingency Factors of Marketing-Mix Standardization : German Consumer Goods Companies in Central and Eastern Europe. Vol. 2011. Applied Marketing Science / Angewandte Marketingforschung. Wiesbaden: Gabler Verlag. http://widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edsebk&AN=3721203&authtype=sso&custid=ns315887.