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Shanghai Volkswagen

Authors :
David M. Upton
Diane Long
David M. Upton
Diane Long
Publication Year :
1996

Abstract

Volkswagen and Shanghai Sedan, have developed a joint venture to build western-quality autos in China. Having developed a supplier network capable of delivering quality components, the company now faces a need to expand capacity (demanding rapid expansion of their supplier network). In addition, Volkswagen is under pressure to bring more of the design activity over to China. A rewritten version of an earlier case.

Details

Language :
English
Database :
eBook Index
Journal :
Shanghai Volkswagen
Publication Type :
eBook
Accession number :
2316233