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荣格 — 打造数字时代的传媒公司.
- Publication Year :
- 2012
-
Abstract
- Overview of the strategic re-orientation and diversification of Ringier a Swiss based media company as they confront the challenges of staying competitive and profitable in the new and increasingly digital media landscape.
Details
- Language :
- Chinese
- Database :
- eBook Index
- Journal :
- 荣格 — 打造数字时代的传媒公司.
- Publication Type :
- eBook
- Accession number :
- 2299868