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Complexity of Understanding Consumer Behavior from the Marketing Perspective

Authors :
Jorge Arenas-Gaitán
Borja Sanz-Altamira
Patricio E. Ramírez-Correa
Source :
Complexity, Vol 2019 (2019)
Publication Year :
2019
Publisher :
Hindawi-Wiley, 2019.

Subjects

Subjects :
Electronic computers. Computer science
QA75.5-76.95

Details

Language :
English
ISSN :
10762787 and 10990526
Volume :
2019
Database :
Directory of Open Access Journals
Journal :
Complexity
Publication Type :
Academic Journal
Accession number :
edsdoj.b86d84c6b32d4288a8674d0decb3a91d
Document Type :
article
Full Text :
https://doi.org/10.1155/2019/2837938
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