Supply chain visibility and integration in the age of the Internet of Things: a retail perspective

Purpose – This study aims to assess the use of the Internet of Things (IoT) in retail stores to improve supply chain visibility and integration. Design/methodology/approach – This study employed a qualitative methodology with data collected using semi-structured interviews from a sample selected using purposive sampling. The population consists of 48 employees, of which 6 were selected for the sample as they worked directly with IoT and supply chain issues. Participants were from a SPAR franchise store (Samenwerken Profiteren Allen Regalmatig). Findings – Thematic analysis was used to analyse the transcribed data from the interviews. The themes identified include supply chain visibility, supply chain integration and IoT. The findings indicate that the main IoT used is an organisational-wide system, the SIGMA (SPAR Integrated Goods Management Application) system. Other technologies that aid supply chain visibility and integration are geotags, the internet, WhatsApp social media applications, emails and scanners. Practical implications – From the findings, this study recommends that IoT systems should be frequently updated to reflect current trends and that IoT systems should enable the integration of small and medium Enterprises (SMEs) suppliers. Originality/value – The Fourth Industrial Revolution has ushered in new technologies that revolutionise business operations. Among these technologies is the IoT, which has ushered in a new connectivity area. However, there is little research on the use of IoT for supply chain visibility and integration in the South African retail sector. It provides sector-specific insights and recommendations for retailers, which might not be covered in general supply chain management literature.