Social Security Management in the Digital Economy: Local Level

The conditions of the digital economy set a new context for social security management. The use of digital technologies can help streamline processes, increase efficiency, and ensure a rapid and accurate response to social challenges. That is why the presented study is up-to-date and of relevace. The aim of the publication is to define the main features of the social security management system in the digital economy, taking into account the local level, that is, the level of the city. The main methods of the carried out study are: analysis and synthesis – to define the main components of social security management at the local level, as well as the main features of the digital economy in the context of social security; deduction and induction – to define the components of social security at different levels of management; method of comparison – to define the features of the levels of social security management; graphical method – for visual display of the provided results. The main results of the carried out study can be considered the following identified features of social security in the digital economy: development and implementation of platforms for the provision of social services online, which simplifies citizens’ access to social support; the use of digital identifiers for citizens in social protection systems and the issuance of electronic cards to access the services; ensuring a high level of cybersecurity to protect personal data and prevent cyber threats; application of analytical tools to identify social trends, forecasting the needs and development of social programs; the use of artificial intelligence to optimize the allocation of resources and determine priorities in the social sphere; introduction of chatbots and virtual assistants for consultations and provision of information on social services; implementing digital solutions in social protection programs to make them more flexible and efficient; automation of the processes of assigning and paying social benefits to speed up the provision of support; introduction of electronic systems for the exchange of medical information and electronic medical records; ensuring the possibility of remote medical consultations and electronic prescriptions; creation of electronic platforms for education and advanced training for the unemployed and low-income groups; development of electronic labor markets and platforms for online employment. The digital economy opens up new opportunities for improving the management of social security, simplifies access to social services and allows for more effective resolution of social problems. At the same time, it is important to take into account the aspects of cybersecurity, privacy, and accessibility of digital solutions for all segments of the population.