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Application of the cyclic theory and the theory of competitive advantages to the forecasting the directions of innovation development of the pulp and paper industry

Authors :
А.R. Dunska
Source :
Marketing i Menedžment Innovacij, Vol 3, Iss 4, Pp 270-279 (2012)
Publication Year :
2012
Publisher :
Sumy State University, 2012.

Abstract

Two basic approaches to forecasting the innovative development of industries: cyclic theory and theory of competitive advantages are identified and analyzed in the article. The necessity of taking into account the specific of industries in predicting their innovative development is substantiated. Basic theoretical concepts are used to predict the development of the pulp and paper industry. It is proposed classification of innovative types of companies that helps to the form the direction of innovative development.

Details

Language :
English
ISSN :
22184511
Volume :
3
Issue :
4
Database :
Directory of Open Access Journals
Journal :
Marketing i Menedžment Innovacij
Publication Type :
Academic Journal
Accession number :
edsdoj.257e054418a84e1eb1d349728e2b8274
Document Type :
article