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Factors affecting the development of commodity policy of the bakery industry

Authors :
I. G. Chernyshova
Source :
Путеводитель предпринимателя, Vol 0, Iss 42, Pp 213-220 (2020)
Publication Year :
2020
Publisher :
Russian Academy of Entrepreneurship, 2020.

Abstract

The formation of an effective commodity policy is the basis for the economic success of the baking industry. Commodity policy is very important because a bread is a commodity of the first necessity and quickly loses its consumer characteristics, so it is necessary to meet the needs of customers in a timely manner and in the proper amount. The author investigates the factors influencing the formation of an effective commodity policy of the enterprises of the baking industry.

Details

Language :
Russian
ISSN :
20739885 and 2687136X
Issue :
42
Database :
Directory of Open Access Journals
Journal :
Путеводитель предпринимателя
Publication Type :
Academic Journal
Accession number :
edsdoj.22d13ca9c3034247a2e98a86965d2809
Document Type :
article