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Media audience measurement : new trends and solutions for electronic media

Authors :
Popiołek, Malwina
Cyrek, Barbara
Publication Year :
2022
Publisher :
Wydawnictwo Uniwersytetu Jagiellońskiego, 2022.

Subjects

Subjects :
donacje
Radio Track
badanie crossmediowe
audytorium medialne
Nielsen Audience Measurement

Details

Language :
Polish
Database :
OpenAIRE
Accession number :
edsair.od......3647..26db6c30307082bd13866ed1f908d8e7

Tools

Authors Abstract Subjects Details