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Position of airline Travel Service on market

Authors :
Družecká, Barbora
Khelerová, Vladimíra
Vojtíšek, Zdeněk
Publication Year :
2012
Publisher :
Vysoká škola ekonomická v Praze, 2012.

Abstract

This bachelor thesis deals with the position of the biggest private Czech airline Travel Service on market. This thesis is divided in four parts in a logical sequence. First chapter is dedicated to history of the company, from its establishment to the present, the chapter engaged in the development and fleet and also contains information about management of the company. The second chapter is describing actual fleet, particular key positions and focuses on the development of the company, in terms of number of the passengers, as well as profitability. Next chapter is dedicated to strategy and operation on the market, that reflect all relevant and important changes which has the company gone through during the whole period of its existence. Last chapter describes main competitors in the Czech republic and also in Europe. The purpose of this thesis is seamlessly unify information and interesting facts about the company, which in few years got to the top in its field and continues to grow and expands its operation to other countries.

Details

Language :
Czech
Database :
OpenAIRE
Accession number :
edsair.od......2186..f7f2d158b90c91d840d9712837dfa918