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Strategic Analysis of an Enterprise

Authors :
Zayml, Michal
Dvořák, Jiří
Trachta, Václav
Publication Year :
2012
Publisher :
Vysoká škola ekonomická v Praze, 2012.

Abstract

Aim of the thesis is to develop a strategic analysis of the selected company with specific focus on external and internal analysis and then to make recommendations for the future development of the company.

Subjects

Subjects :
analýza
strategie
analysis
strategy
competitive advantage
konkurenční výhoda

Details

Language :
Czech
Database :
OpenAIRE
Accession number :
edsair.od......2186..dc5eae1799414d56eecbdf63c439412f

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Authors Abstract Subjects Details