Strategic and financial analysis of Primark and his competitors in the textile sector

Treball Final de Grau en Finances i Comptabilitat. Codi: FC1049. Curs: 2018/2019 Since its introduction in Spain, Primark has become one of the leaders in the textile sector in this country. The following study aims to analyze the situation of the sector, both economically and financially. In addition to analyzing how this situation has allowed this company to grow and achieve this position in the market. On the one hand, a strategic analysis will be carried out, which will study the advantages that Primark has in the market compared to its competitors. On the other hand, a financial analysis will be carried out. The objective of this analysis will be in order to know the financial situation of the company in his sector. The final aim of this study will be to identify the most relevant differences which make Primark above its competitors and one of the leaders in Spain.