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Generating anti-smoking news: Correspondences between a health organisation's press releases and free publicity

Authors :
Lagerwerf, L.
Taal, E
Brouwer, P.
Schorr, A.
Language and Communication
Network Institute
Source :
Campaigning for health. Case studies in health communication & health promotion, 153-181, STARTPAGE=153;ENDPAGE=181;TITLE=Campaigning for health. Case studies in health communication & health promotion
Publication Year :
2013
Publisher :
Pabst Science Publishers, 2013.

Details

Language :
English
Database :
OpenAIRE
Journal :
Campaigning for health. Case studies in health communication & health promotion, 153-181, STARTPAGE=153;ENDPAGE=181;TITLE=Campaigning for health. Case studies in health communication & health promotion
Accession number :
edsair.narcis........76561a7252d86fe362160317e6f1bc94