Iconic brands: standing the test of time with a little rebranding

Authors :: Thomas Winter
Steven R. Lindheim
Marjan Attaran
John C. Petrozza
Samantha M. Pfeifer
Andrea Zuckerman
Beth W. Rackow
Source :: Fertility and sterility. 116(4)
Publication Year :: 2021

Subjects :: business.industry
Obstetrics and Gynecology
Advertising
Test (assessment)
Reproductive Medicine
Rebranding
Terminology as Topic
Urogenital Abnormalities
Medicine
Humans
Female
business
Comprehension
Mullerian Ducts

Tools