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Integrating Planned Behavior and Stage-of-Change into a Cycling Campaign
- Source :
- Sustainability, Vol 13, Iss 10116, p 10116 (2021), Sustainability, Volume 13, Issue 18
- Publication Year :
- 2021
- Publisher :
- MDPI AG, 2021.
-
Abstract
- A cycling campaign was assessed that used three different nudging conditions to progress people’s stage of motivation to make travel behavioral changes. The results of three waves of survey data showed that this cycling campaign generally strengthened their stage of motivation to reduce car use and that this stage-change, in turn, reduced actual car use while increasing bike use. It was observed that an improvement of cognitive psychological mechanisms was positively related to people’s motivation to change. Although the effect of the campaign was stronger just after it had ended (Wave 2), a reduction in car use, an increase in bike use, and an increase in the stage of motivation were still found three months after the campaign had ended. This is important as it shows that effects favoring sustainable travel last beyond the timeframe of the intervention. We conclude that travel interventions should aim to integrate processes that emphasize cognitive psychological mechanisms and people’s motivation to change as these drive a sustainable behavioral change.
- Subjects :
- TTM
Geography, Planning and Development
Applied psychology
Motivation to change
Psychological intervention
TJ807-830
Management, Monitoring, Policy and Law
TD194-195
bike campaign
Renewable energy sources
motivation
Intervention (counseling)
GE1-350
Environmental effects of industries and plants
Renewable Energy, Sustainability and the Environment
sustainable mobility
Theory of planned behavior
Stage of change
Cognition
Environmental sciences
nudging
Survey data collection
TPB
Psychology
Cycling
travel behavior change
Subjects
Details
- Language :
- English
- ISSN :
- 20711050
- Volume :
- 13
- Issue :
- 10116
- Database :
- OpenAIRE
- Journal :
- Sustainability
- Accession number :
- edsair.doi.dedup.....73b1e1a2a448b7d9b0ac583fb0114f4d