Back to Search Start Over

Shifts in Public Relations

Authors :
N. S. B. Gras
Source :
Business History Review. 19:97-148
Publication Year :
1945
Publisher :
Cambridge University Press (CUP), 1945.

Abstract

§1. What are public relations? We have social relations, industrial relations, private and even poor relations, but what are public relations? We have them like hives and chilblains, but should we admit the fact? Should we try to get rid of them? Indeed, we have had them for a long time, though the phrase is relatively new and has got into few dictionaries or encyclopedias. But, if these public relations are not really upstart conditions, then perhaps they are respectable and may be spoken of.

Details

ISSN :
2044768X and 00076805
Volume :
19
Database :
OpenAIRE
Journal :
Business History Review
Accession number :
edsair.doi.dedup.....15d68968356448c04e60a229f30e8c4d
Full Text :
https://doi.org/10.1017/s0007680500008266