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Finding the 'Voice of the Consumer'
- Publication Year :
- 2010
- Publisher :
- Cambridge University Press, 2010.
Details
- Database :
- OpenAIRE
- Accession number :
- edsair.doi...........f5b2c56aaf8ce039b5a942cbf1e25972
- Full Text :
- https://doi.org/10.1017/cbo9780511974281.005