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Erratum to: Managing Online Anti-branding Consumer Behaviours: A Multiple Case Study Analysis in the Italian Landscape

Authors :
Mario D’Arco
Vittoria Marino
Source :
Advances in National Brand and Private Label Marketing ISBN: 9783319920832
Publication Year :
2018
Publisher :
Springer International Publishing, 2018.

Details

ISBN :
978-3-319-92083-2
ISBNs :
9783319920832
Database :
OpenAIRE
Journal :
Advances in National Brand and Private Label Marketing ISBN: 9783319920832
Accession number :
edsair.doi...........deab4b130c0260bff879aab5ee1b25f5
Full Text :
https://doi.org/10.1007/978-3-319-92084-9_20