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HOW DOES BRAND AWARENESS AFFECT PURCHASE INTENTION IN MEDIATION BY PERCEIVED QUALITY AND BRAND LOYALTY?
- Source :
- Journal of critical reviews. 7
- Publication Year :
- 2020
- Publisher :
- SynthesisHub Advance Scientific Research, 2020.
Details
- ISSN :
- 23945125
- Volume :
- 7
- Database :
- OpenAIRE
- Journal :
- Journal of critical reviews
- Accession number :
- edsair.doi...........db555c8e89b69cb310cde700be3df7a5