Back to Search Start Over

Sustaining the competitive advantage

Authors :
Bernard C. Reimann
Source :
Planning Review. 17:30-39
Publication Year :
1989
Publisher :
Emerald, 1989.

Abstract

We continue to be intrigued by the number of managers we meet who haven't read Michael Porter's book Competitive Advantage. For them and practitioners on the corporate battlefront, we offer this synopsis of Porter's ideas from Professor Reimann's Managing for Value.

Details

ISSN :
0094064X
Volume :
17
Database :
OpenAIRE
Journal :
Planning Review
Accession number :
edsair.doi...........d130338d38b3ca4abc54f90a3fef77e1