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Editorial: a call for more research on authenticity in corporate social responsibility programs
- Source :
- International Journal of Advertising. 40:969-971
- Publication Year :
- 2021
- Publisher :
- Informa UK Limited, 2021.
-
Abstract
- As evidenced by the Business Roundtable’s (2019) revised ‘Statement of the Purpose of a Corporation,’ which commits to companies serving a broader set of stakeholders than just shareholders – inclu...
Details
- ISSN :
- 17593948 and 02650487
- Volume :
- 40
- Database :
- OpenAIRE
- Journal :
- International Journal of Advertising
- Accession number :
- edsair.doi...........ca54a30b5b74ca3542e9bfe23873497d