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Roadblock Advertising In the Digital Context

Authors :
Biswajita Parida
Charles R. Taylor
null Abhishek
Source :
Journal of Advertising Research. 62:271-288
Publication Year :
2022
Publisher :
WARC Limited, 2022.

Subjects

Subjects :
Marketing
Communication

Details

ISSN :
00218499
Volume :
62
Database :
OpenAIRE
Journal :
Journal of Advertising Research
Accession number :
edsair.doi...........c98c129dd16829537aae50d8ac1abb0e
Full Text :
https://doi.org/10.2501/jar-2022-018
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