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Examining post-purchase consumer responses to product automation

Authors :
Leah Warfield Smith
Randall Lee Rose
Alex R. Zablah
Heath McCullough
Mohammad 'Mike' Saljoughian
Source :
Journal of the Academy of Marketing Science. 51:530-550
Publication Year :
2022
Publisher :
Springer Science and Business Media LLC, 2022.

Subjects

Subjects :
Marketing
Economics and Econometrics
Business and International Management

Details

ISSN :
15527824 and 00920703
Volume :
51
Database :
OpenAIRE
Journal :
Journal of the Academy of Marketing Science
Accession number :
edsair.doi...........c3480e14432cb337bcbfa553a0f060a0
Full Text :
https://doi.org/10.1007/s11747-022-00900-8
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