The Role of Choice Clustering and Descriptive Norms in Attenuating Psychological Reactance to Water and Energy Conservation Messages

Authors :: Tobias Reynolds-Tylus
Andrea Martinez Gonzalez
Brian L. Quick
Source :: Environmental Communication. 13:847-863
Publication Year :: 2018
Publisher :: Informa UK Limited, 2018.
Abstract: The current study advances the literature on environmental communication by exploring message strategies for promoting residential water and energy conservation. In doing so, this study also builds...

Subjects :: Energy conservation
0508 media and communications
Environmental communication
Computer science
05 social sciences
Reactance
050801 communication & media studies
0501 psychology and cognitive sciences
Management, Monitoring, Policy and Law
Environmental Science (miscellaneous)
Environmental economics
Cluster analysis
050105 experimental psychology

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