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Does consumer privacy act influence firm performance in the retail industry? Evidence from a US state-level law change

Authors :
Pankaj C. Patel
Pejvak Oghazi
S. Arunachalam
Source :
Journal of Business Research. 162:113881
Publication Year :
2023
Publisher :
Elsevier BV, 2023.

Subjects

Subjects :
Marketing

Details

ISSN :
01482963
Volume :
162
Database :
OpenAIRE
Journal :
Journal of Business Research
Accession number :
edsair.doi...........b8df57da7d636ecb8e5f4d733eb3c993