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Epilogue: Foods of war, and wars on food: The American military commissary and (re)shaping the American diet
- Source :
- Food and Foodways. 25:160-169
- Publication Year :
- 2017
- Publisher :
- Informa UK Limited, 2017.
-
Abstract
- This article pulls together the various threads of the special issue by examining the current state of food within the US military using commissaries and PXs as a case study. It traces the growth of the commissary network during the 20th century, and its expansion during and after World War II. It also conveys how brand name foodstuffs found in commissaries, such as Kraft mayonnaise, Keebler cookies, and CW Post cereals, tell more than just the standard tale of American consumption, branding, and culinary imperialism. They also create zones of belonging, and as such, they create parameters of exclusion, especially when costs exceed a military family's budget. As this article illustrates, the attainment of Kraft cheese slices and Kellogg's Rice Krispies—or the “military-shopping complex”— works hand-in-hand with the military-industrial complex to construct the erroneous image that American soldiers and military families are basking in an abundance of healthy, brand-name foods, courtesy of Uncle Sam.
- Subjects :
- Cultural Studies
Health (social science)
History
Sociology and Political Science
Courtesy
Brand names
media_common.quotation_subject
05 social sciences
World War II
Commissary
Consumption (sociology)
State (polity)
Anthropology
Law
0502 economics and business
Military Family
Economic history
050207 economics
050205 econometrics
Food Science
media_common
Subjects
Details
- ISSN :
- 15423484 and 07409710
- Volume :
- 25
- Database :
- OpenAIRE
- Journal :
- Food and Foodways
- Accession number :
- edsair.doi...........a240a1282cb2fc8e8f1d62961f6b7b4c