Branded product information search on the Web: The role of brand trust and credibility of online information sources

MLA

Sylvia M. Chan-Olmsted, et al. “Branded Product Information Search on the Web: The Role of Brand Trust and Credibility of Online Information Sources.” Journal of Marketing Communications, vol. 17, Dec. 2011, pp. 355–74. EBSCOhost, https://doi.org/10.1080/13527266.2010.484128.

APA

Sylvia M. Chan-Olmsted, Junga Kim, & Chunsik Lee. (2011). Branded product information search on the Web: The role of brand trust and credibility of online information sources. Journal of Marketing Communications, 17, 355–374. https://doi.org/10.1080/13527266.2010.484128

Chicago

Sylvia M. Chan-Olmsted, Junga Kim, and Chunsik Lee. 2011. “Branded Product Information Search on the Web: The Role of Brand Trust and Credibility of Online Information Sources.” Journal of Marketing Communications 17 (December): 355–74. doi:10.1080/13527266.2010.484128.