The Entrepreneurial Learning of Generation Z Students in Industrial Revolution Era 4.0 (A Case Study in Tertiary Education of Yogyakarta and Surakarta, Indonesia)

This study intended to review how the entrepreneurial learning was done in the level of tertiary education and to contribute thoughts in the form of recommendations of how the maximal effort in entrepreneurial learning should be implemented so that students would have strong entrepreneurial attitudes to compete in industrial revolution era 4.0. This case study was done in two colleges of Yogyakarta and Surakarta cities in Indonesia by involving 183 students to fill the first survey and 20 students to do an in-depth interview. A grounded-theory model was applied as an approach to investigate the current form of entrepreneurial learning applied by the lecturers, how the entrepreneurial attitudes were instilled in class, the suitability of the learning model to the current generation, and views of the appropriate entrepreneurial learning model for the current generation. The result showed that entrepreneurial learning had been 51.91% taught in the form of theories, hence the entrepreneurial learning was not yet optimally felt by the students. They also revealed that the model of learning applied by their lecturers in entrepreneurial learning was not yet suitable for the development of the current generation. The students wanted the portion of theoretical material in entrepreneurship learning to be reduced, and develop it to practical learning, business internship and training involving digital information technology and online social media. With such learning, the students would get better entrepreneurial attitudes. https://doi.org/10.26803/ijlter.18.9.5