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Effects of online commercial friendships on customer revenge following a service failure
- Source :
- Journal of Business Research. 153:102-114
- Publication Year :
- 2022
- Publisher :
- Elsevier BV, 2022.
- Subjects :
- Marketing
Subjects
Details
- ISSN :
- 01482963
- Volume :
- 153
- Database :
- OpenAIRE
- Journal :
- Journal of Business Research
- Accession number :
- edsair.doi...........95fc8b6eaa5f370c2d2962388d3a61ba
- Full Text :
- https://doi.org/10.1016/j.jbusres.2022.08.014