Radio in presidential campaigns: The early years (1924–1932)

Two years ago, one of broadcasting's finest hours came when the contestants in a presidential campaign acknowledged their dependence upon radio and television. In another two years, even more use will be made of broadcasting in the constant effort to inform and persuade the voter of the respective merits and demerits of the presidential nominees. This fall's election campaigns will see a use of broadcasting that seems small only by comparison with a presidential race. How did all this start? Some broadcast activities of thirty to forty years ago may seem quaint today, but many of the views of that era are still being expressed and many of the techniques are still in use.