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Base of the Pyramid Markets in Affluent Countries

Authors :
Marlen Gabriele Arnold
Judy N. Muthuri
Ximena Rueda
Publication Year :
2021
Publisher :
Routledge, 2021.

Details

Database :
OpenAIRE
Accession number :
edsair.doi...........8f568a15673a2eb841ec902613d8ac6a
Full Text :
https://doi.org/10.4324/9780429423512