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Livestream e-commerce in a platform supply chain: A product-fit uncertainty reduction perspective

Authors :
Xueqing Cui
Yongjian Li
Xiang Li
Shulin Fang
Source :
International Journal of Production Economics. 258:108796
Publication Year :
2023
Publisher :
Elsevier BV, 2023.

Details

ISSN :
09255273
Volume :
258
Database :
OpenAIRE
Journal :
International Journal of Production Economics
Accession number :
edsair.doi...........8c865e4ef4fa5864d79aeb602dc6ea88