The Effectiveness Analysis of Modern Logistics in the Agricultural Product Futures Operation

Modern logistics of agricultural products is an important celling to the development of Chinese agriculture. The article analyzed the effectiveness from the angle of modern logistics of agricultural products futures operation, intending to embed some advanced concepts like logistics finance, e-commerce, supply chain management into the agricultural product futures operation.This paper analyzed the main steps and problems of logistics in the agricultural futures.At last,the paper put forward the corresponding countermeasures and suggestions. The innovation of the paper is not from the current study of agricultural products futures that has very mature like price function point of view, but from a different approach—the perspective of the new modern logistics which based on the utility analysis of agricultural products futures studies.