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The Effect of Tourism Live Streaming Commerce Attributes on Customer Viewing Experience and Subscribe Intention

Authors :
Li Lin Ze Li
Young Geun Park
Jae Jin Park
Source :
Journal of Distribution and Logistics. 10:111-123
Publication Year :
2023
Publisher :
Korea Distribution and Logistics Policy Association, 2023.

Details

ISSN :
23835656
Volume :
10
Database :
OpenAIRE
Journal :
Journal of Distribution and Logistics
Accession number :
edsair.doi...........715f0d3e6ded3d218bbbc79c96b374b0