Enigma of technology awareness & its impact in forging industry of northern India – A case study

The aim of this study was to create a new approach for awareness analysis by means of Taguchi Signal-to-Noise Ratio to assess Forging technology performance to effectively improve technology awareness. Also, see the impact of new technology awareness in forging Industry, Micro small and Medium Enterprises (MSMEs). In the present study the Taguchi Signal-to-Noise Ratio approach was applied to process the Ordered Categorical Data, and acquired into account at the same time the effect of mean and variance as well as awareness and no awareness information to suitably pinpoint the enhancement direction of technology attributes. With northern Indian, 86 MSMEs as the research theme, this study deliberated the approach and benefits of using Taguchi Signal-to-Noise Ratio to technology awareness analysis. The less aware forging technology attribute was identified and implemented in the industry to see the impact in the Forging Industry. Results explicitly describes that Forging die lubricants is the less aware technology attribute of new technology. Results indicate the net savings of rupees 522,572 or 7465 US dollars annually after implementing new technology attribute in a case Industry. The paper establishes the practical use of new forging technology awareness presenting how it can bring real developments in saving cost in the forging Industry.