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U.S. consumer demand for prize-linked savings: New evidence on a new product

Authors :
Nick Maynard
Jan-Emmanuel De Neve
Peter Tufano
Source :
Economics Letters. 111:116-118
Publication Year :
2011
Publisher :
Elsevier BV, 2011.

Abstract

We report on the potential American demand for prize-linked savings, a savings account that also awards prizes. Our survey data suggests significant interest among individuals with little actual savings, without regular saving habits, who play lotteries extensively, and are optimistic.

Details

ISSN :
01651765
Volume :
111
Database :
OpenAIRE
Journal :
Economics Letters
Accession number :
edsair.doi...........59606ded5a28346b2282847742d5e983