Understanding the effect of art infusion type on retail product shopping: An attention to the intervening role of customers’ financial wealth

Subjects

Subjects :

Marketing

Details

ISSN :

09696989

Volume :

70

Database :

OpenAIRE

Journal :

Journal of Retailing and Consumer Services

Accession number :

edsair.doi...........592352740b7cc1a51b38a783726fd144

Full Text :

https://doi.org/10.1016/j.jretconser.2022.103154