The socio-cognitive representation of vaccinated and unvaccinated Canadians and its effect on the integration of the other

Many societies have seen a polarization in their social exchanges during the COVID-19 pandemic. Indeed, vaccinated and unvaccinated individuals are frequently seen arguing online, and even in the real world. by understanding how to promote identity integration among polarized group members, we could contribute to the social harmony in the context of the COVID-19 pandemic. Furthermore, reducing and defusing the "us vs. them" mindset could provide useful in promoting efficient health measures among those who remain skeptical. The present research is thus designed to further the understanding of the mechanisms behind identity integration.