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Understanding senior tourists' preferences and characteristics based on their overseas travel motivation clusters

Authors :
Youngjoon Choi
Felix Elvis Otoo
Seongseop (Sam) Kim
Source :
Journal of Travel & Tourism Marketing. 37:246-257
Publication Year :
2020
Publisher :
Informa UK Limited, 2020.

Abstract

This study aims to identify the role of seniors’ overseas travel motivations in terms of preferred attraction types and activities, socio-demographic features, and preferred travel-related features...

Details

ISSN :
15407306 and 10548408
Volume :
37
Database :
OpenAIRE
Journal :
Journal of Travel & Tourism Marketing
Accession number :
edsair.doi...........53e472ef33f5f1f21a567cae7ad9fa67
Full Text :
https://doi.org/10.1080/10548408.2020.1740136