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Understanding senior tourists' preferences and characteristics based on their overseas travel motivation clusters
- Source :
- Journal of Travel & Tourism Marketing. 37:246-257
- Publication Year :
- 2020
- Publisher :
- Informa UK Limited, 2020.
-
Abstract
- This study aims to identify the role of seniors’ overseas travel motivations in terms of preferred attraction types and activities, socio-demographic features, and preferred travel-related features...
Details
- ISSN :
- 15407306 and 10548408
- Volume :
- 37
- Database :
- OpenAIRE
- Journal :
- Journal of Travel & Tourism Marketing
- Accession number :
- edsair.doi...........53e472ef33f5f1f21a567cae7ad9fa67
- Full Text :
- https://doi.org/10.1080/10548408.2020.1740136