Children, young people’s, and parents’, awareness of, and attitudes to digital marketing of foods and non-alcoholic beverages – scoping review

JBI scoping review protocol NOTE: A formatted version, of the Protocol, containing tables, is attached to this pre-registration as a PDF file. Abstract Objective: The objective of this scoping review is to understand the extent and type of evidence, and findings, in relation to aspects of children’s (including adolescents’), and their parents’/guardians’, awareness of and attitudes towards digital media marketing of unhealthy foods and non-alcoholic beverages to children. Introduction: Marketing of unhealthy foods and non-alcoholic beverages influences children’s food intake, preferences, purchase, and request of such foods. Digital marketing presents new challenges as it is personalised and targeted at each user which means researchers are no longer able to easily assess its extent and power. To successfully develop restrictions on unhealthy food marketing and to design materials to increase critical digital health literacy requires meaningfully engaging children including adolescents in dialogue. Inclusion criteria: Qualitative, quantitative and review studies (in order to screen references) from any country will be included that either aimed to assess, or identified in results, the awareness of and attitudes towards digital media marketing, with participants being children/adolescents (