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Impact of O2O Service Influencing Factors on Repurchase Intention in China

Authors :
Wenjie Zhang
Sungbae Kang
Taesoo Moon
Source :
The Journal of Internet Electronic Commerce Resarch. 20:1-17
Publication Year :
2020
Publisher :
The Journal of Internet Electronic Commerce Research, 2020.

Subjects

Subjects :
Service (business)
Entertainment
Business
Motivation theory
Marketing
China

Details

ISSN :
15981983
Volume :
20
Database :
OpenAIRE
Journal :
The Journal of Internet Electronic Commerce Resarch
Accession number :
edsair.doi...........3013f2cd5b0817a9c9bac85ac162207f
Full Text :
https://doi.org/10.37272/jiecr.2020.10.20.5.1
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