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The heritage and current status of the 'Integrative Justice Model' for marketing to the poor

Authors :
Nicholas J.C. Santos
Gene R. Laczniak
Source :
Social Business. 5:89-111
Publication Year :
2015
Publisher :
Westburn Publishers, 2015.

Details

ISSN :
20449860 and 20444087
Volume :
5
Database :
OpenAIRE
Journal :
Social Business
Accession number :
edsair.doi...........2abfa56525106e631d379698e432858f