AN ANALYSIS OF CULTURAL FACTORS IN THE ENGLISH TEXTBOOKS FOR JUNIOR MIDDLE SCHOOL IN THE CONTEXT OF THE NEW CURRICULUM STANDARDS

Under the trend of global integration, English, as the most widely used language in the world, is an important carrier of international communication and scientific, technological, and cultural exchanges, and English teaching has also received more attention. English teaching should not only develop students' language skills, but also impart different cultural knowledge, promote students' identification and understanding of different cultures, and effectively communicate with people from different cultural backgrounds. While learning the language, is also learning culture. As an important medium for language learners to learn the language, the selection and application of cultural content in foreign language textbooks have become particularly important. To some extent, it guides the way students think in language and the value orientation of multiculturalism. Therefore, this paper selects the foreign research version of a junior high school English textbook as the research object, attempts to analyze the selection of cultural content in the textbook reading materials, points out the problems in the selection of cultural content in the textbook, and puts forward suggestions for improvement, providing reference basis for the future use and compilation of the textbook.