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Introduction: Trademarks in branding: Legal issues and commercial practices

Authors :
Patricio Sáiz
Rafael Castro
Source :
The Brand and Its History ISBN: 9781003255970
Publication Year :
2021
Publisher :
Routledge, 2021.

Details

ISBN :
978-1-00-325597-0
ISBNs :
9781003255970
Database :
OpenAIRE
Journal :
The Brand and Its History ISBN: 9781003255970
Accession number :
edsair.doi...........0d27071a6a8990195220c03eca0c5e7c
Full Text :
https://doi.org/10.4324/9781003255970-1
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