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The Cooperatives of Second Degree in the Cuban Agricultural System and the paper of the Marketing of Relationship
- Source :
- Cooperativismo y Desarrollo, Vol 3, Iss 2, Pp 134-145 (2015)
- Publication Year :
- 2015
- Publisher :
- Universidad de Pinar del Río "Hermanos Saíz Montes de Oca", 2015.
-
Abstract
- The cooperative movement in Cuba extends quickly to diverse sectors of the national economy and he/she consolidates in the agricultural sector with a great impact in the society, it will demand it the constitution of cooperative of second degree, with the purpose of elevating the integration of the productive chains of the agricultural system. The present work has for objective to deepen in the paper of the cooperatives of second degree in the Cuban agricultural system, as well as in the relationship marketing like a tool that it stimulates the articulation of the bond among the cooperatives of first and second degree with attachment to the principles of the cooperativism and moderated to the characteristics, conditions and peculiarities in the context of the process of Bring up to date of the Cuban Economic Pattern.
Details
- Language :
- Spanish; Castilian
- Volume :
- 3
- Issue :
- 2
- Database :
- OpenAIRE
- Journal :
- Cooperativismo y Desarrollo
- Accession number :
- edsair.doajarticles..f0a73e730fb47d05c3f96980ac298bdf