Cite
Critical factors of CRM implementation in a higher education institution
MLA
Lakkala, Samuel, et al. “Critical Factors of CRM Implementation in a Higher Education Institution.” International Journal of Management in Education, vol. 19, no. 2, Jan. 2025, pp. 121–40. EBSCOhost, https://doi.org/10.1504/IJMIE.2025.144729.
APA
Lakkala, S., Lakkala, P., Tervonen, P., & Haapasalo, H. (2025). Critical factors of CRM implementation in a higher education institution. International Journal of Management in Education, 19(2), 121–140. https://doi.org/10.1504/IJMIE.2025.144729
Chicago
Lakkala, Samuel, Paulus Lakkala, Pekka Tervonen, and Harri Haapasalo. 2025. “Critical Factors of CRM Implementation in a Higher Education Institution.” International Journal of Management in Education 19 (2): 121–40. doi:10.1504/IJMIE.2025.144729.