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- Source :
- Sales & Marketing Management; Dec97, Vol. 149 Issue 13, p79, 4p, 2 Color Photographs, 2 Charts, 5 Graphs
- Publication Year :
- 1997
-
Abstract
- Focuses on the results of a survey on the use of information technology by sales managers. Impact of technology on a sales force's efficiency; Type of software programs used by salespeople; Technologies most essential to a representatives' jobs; Percentage of companies that have a Web site; Purpose of World Wide Web use for companies.
- Subjects :
- SALES executives
INFORMATION technology
Subjects
Details
- Language :
- English
- ISSN :
- 01637517
- Volume :
- 149
- Issue :
- 13
- Database :
- Supplemental Index
- Journal :
- Sales & Marketing Management
- Publication Type :
- Periodical
- Accession number :
- 9712155329