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Le dégoût dans les campagnes de lutte contre le sida.

Authors :
Pezeril, Charlotte
Source :
Ethnologie Française; jan2011, Vol. 41 Issue 1, p79-88, 10p
Publication Year :
2011

Abstract

The article discusses AIDS prevention strategies in the French anti-AIDS campaign since the year 2000, and the extent to which the advertisements of the campaign focus on presenting both the disease and its carriers as disgusting. Topics include the embodiment of disease and disgust as a campaign strategy, photos of disembodied hands and feet representing disease carriers, and background on the development of disgust as a strategy in anti-AIDS publicity materials.

Details

Language :
French
ISSN :
00462616
Volume :
41
Issue :
1
Database :
Supplemental Index
Journal :
Ethnologie Française
Publication Type :
Academic Journal
Accession number :
59152445
Full Text :
https://doi.org/10.3917/ethn.111.0079